Louis Vuitton has unveiled its latest timepiece, the LVRR-01 Chronograph á Sonnerie, in collaboration with renowned watchmaker Rexhep Rexhepi. The watch is the first in a series of five collaborations that Louis Vuitton plans to create with leading independent watchmakers over the next five years.
The LVRR-01 is a double-faced chronograph with a chiming complication, based on a reinterpreted version of the iconic Louis Vuitton Tambour watch. The case is made of platinum and measures 39.5mm wide and 12mm thick.
The front-facing side of the watch features a smoke-tinted sapphire crystal that reveals the inverted caliber, a tourbillon, and the chiming components of the sonnerie. Six gold cubes filled with plique-à-jour-fired enamel serve as hour markers.
The reverse side of the watch features a glossy white grand feu enamel dial with Rexhep Rexhepi branding and two concentric tracks in blue and red that mark the running seconds and minutes of the chronograph, respectively.
The LVRR-01 is powered by a new tourbillon movement developed from the ground up by Atelier Akrivia. The movement is immaculately hand-decorated, with ample amounts of anglage, black polishing, and perlage throughout.
The Louis Vuitton x Akrivia LVRR-01 Chronograph á Sonnerie is a limited edition of 10 pieces, each presented in a hand-painted Louis Vuitton trunk. Pricing for the watch is 450,000 CHF.
Guiding Hand Behind the Project
The guiding hand behind the LVRR-01 project is 24-year-old Jean Arnault, director of watches at Louis Vuitton since 2021. Arnault has refocused the brand's strategy to center around the impressive workmanship and artistry taking place at La Fabrique du Temps, the exclusive Swiss facility where all Louis Vuitton watches are manufactured.
Arnault has made a number of business decisions to highlight Louis Vuitton's horological prowess, including the relaunch of the iconic Louis Vuitton Tambour watch, the revival of the Gerald Genta and Daniel Roth brands, and the announcement of the Louis Vuitton Watch Prize for Independent Creatives.
Collaboration with Rexhep Rexhepi
Rexhep Rexhepi has been at the forefront of independent watchmaking since he founded the Geneva-based Atelier Akrivia in 2012. His watches are celebrated for both their technical ingenuity and exceptional finishing.
The LVRR-01 Chronograph á Sonnerie is a seamless union of the two Maisons' design languages. The watch is a testament to the technical acumen of Rexhepi and the commitment to quality that is synonymous with Louis Vuitton.
The Louis Vuitton x Akrivia LVRR-01 Chronograph á Sonnerie is a truly remarkable timepiece. It is a collaboration between two of the most respected names in horology and is a testament to their shared commitment to excellence. The watch is a limited edition of 10 pieces and is sure to be a collector's item.